MMM Stuff
Get in on The Conversation
Scott Kirsner gave me a heads-up on what sounds like a very cool event happening in San Francisco this October. Dubbed “The Conversation,” the event features a variety of speakers, including Reed Hastings of Netflix and representatives from companies like YouTube and Dreamworks.
The focus of the event is on the meeting place of film, games, [...]
So many ways to lose
As I stall for time while prepping my MMM: The Dark Knight column, allow me to pass along David Armano’s Wheel of Marketing Misfortune, which includes many (many) sinkholes that studios often fall into online.
BlogOrlando 2008 includes a little Thilk-y goodness
As insane as it might sound - to me no less than you - I’ve been asked to speak at this year’s BlogOrlando event at the end of September. BlogOrlando is, of course, put on by Josh Hallett who, in addition to being an awesome photographer, is a seriously good guy and one of the [...]
The Avengers
IMG_1249_1
Originally uploaded by laurenssel
Macfest 2008
Macfest 2008
Originally uploaded by tmd
The funny part about this is, Macs are the only technology around at Casa Biro. They churn their own butter, have chickens in the back room (who are really loud at night) and that’s actually two candles in the light in the background. But when it comes to home computing it’s [...]
The best part is I actually sound coherent
Unlike some of my other appearances on traditional media outlets, I’m actually quite happy with how this interview I did for New Hampshire Public Radio turned out. I talk about things like how Warner Bros. is marketing The Dark Knight in the wake of Heath Ledger’s death, the use of Facebook in the Indiana Jones [...]
“And you know what, I’m trying really really really hard to cut back on the number of times I try heroin … a day.”
Before I get into things, let me just say that the comments and emails I’ve gotten telling me how much people enjoy MMM have meant a lot to me. They’ve been very encouraging and have played a large part in my thought process about the future of this site.
Now as to that future, here’s where [...]
Time off for some thinking
I’ve reached a point where I feel like I need to make a decision on the future of MMM. I just need to figure out where it - and I - am going and how it’s going exist moving forward. There are things I want to do, there are things I don’t want to do [...]
A few housekeeping notes
Just wanted to share with you all a few quick notes about things here at MMM.
First off, I had been planning on writing an MMM: Prince Caspian column for next week but have decided not to. There are a couple bits of thinking behind this. First, Indiana Jones 4 comes out the week after that [...]
Get your groom on
As The Biro stares down, as JRL puts it, the “double-barrel of a shotgun we call marriage” he identified a big gaping void in the online world. Specifically there seemed to be a lack of sites grooms to be could turn to for tips on how to survive the whole process that were geared for [...]
Test post
Please ignore. Just seeing if this is back to being fully functional after some drama involved in upgrading to WordPress 2.5.1.
5,000
I had thought I was going to hit the 5,000 post milestone sometime last week, but then I went back through my archives and found a bunch of duplicate posts, probably as a result of the switchover to WordPress all the way back in 2006. So after deleting those I’m more confident that this truly [...]
AdAge: Marketing at the Movies 4/22/08
So earlier today I attended the Marketing at the Movies trade show put on by Advertising Age and sponsored by National CineMedia at the AMC Theater on Illinois St. here in Chicago. Below are notes and quotes that I took down during the day
The theater is huge, with two levels you need to go up [...]
Attending Marketing at the Movies conference tomorrow
I’ll be at Marketing at the Movies trade show here in Chicago tomorrow so, while it might look like I’m posting a bit, those are likely to be scheduled posts I throw up there tonight.
There looks to be some good stuff at the event, including panel discussions and such. There’s even a “Popcorn Break” scheduled [...]
AdAge creates group blog with some familiar faces
This list of folks that are contributing to AdAge’s new Digital Next group blog contains a couple names that should be familiar to MMM readers. Both Deep Focus CEO Ian Schafer and Critical Mass’ David “Always in Beta FTW!” Armano are on board over there, which automatically makes it one of the best blogs on [...]




