Dimension : Movie Marketing Madness

The Promotion poster

I love this poster for The Promotion, a workplace comedy starring Seann William Scott and John C. Reilly. It’s not exactly the most graphically rich one-sheet or anything, but it does set the stage for the showdown between the two characters - who are both dressed as ridiculous as possible in an effort to highlight [...]

New Rogue poster

This new poster pretty much tells you everything you need to know about Rogue. It features as its antagonist a giant honking alligator and that the humans who populate the cast are completely inconsequential since not one of them is mentioned outside the credit block, much less above or even below the title.
Instead it’s all [...]

Superhero Movie official website

Dimension/MGM have launched the official website for Superhero Movie, the spoof of, well, superhero movies.
Unfortunately the site is extraordinarily weak. There’s almost nothing there that’s funny in the least on the site unless you think a GIF of the main character pulling a costume wedgie out of his ass qualifies as comedy (it doesn’t).
Other than [...]

Superhero Movie poster

If you’re looking at this poster for Superhero Movie and something about seems vaguely familiar that might be because it looks exactly like all the Scary Movie posters. I don’t mean sort of like - I mean exactly. The arrangement of various characters that are spoof versions of their serious counterparts in movie theater chairs [...]

Superhero Movie trailer

Oh sweet Hannah and her sisters. This whole spoof thing has just got to stop. Once upon a time it was funny, back when it was assumed that the audience wasn’t made up of mindless goobers who could barely stop themselves from sticking their hand down their pants in the grocery store check out line, [...]

Machete poster

No sooner do I mention Grindhouse as it relates to the poster for Hell Ride then I now present to you the poster for Machete. Here’s how this works out.
One of the “fake” trailers that played between the Grindhouse double-feature was created by director Robert Rodriguez for Machete, starring Danny Treo. But there wasn’t actually [...]

Hell Ride poster

Oh wow. Let’s all be impressed by the fact that Quentin Tarantino is helping to get a movie that looks like it’s all about channeling 1970s violent exploitation cinema into theaters. That’s really unlike him. Didn’t see that coming at all.
Anyway, the poster for Hell Ride is alright from an artwork point of view. I [...]

The Mist internet-only trailer

There’s nothing about this new trailer for The Mist, hosted exclusively at IGN, that demands it be “internet-only.” It hits the same rough notes as the earlier spots and doesn’t contain anything that is too controversial for regular distribution. It’s about as good as earlier entries, starting off spooky and then devolving into silliness when [...]

New The Mist trailer

There’s a new trailer for The Mist that you can view at Yahoo. It tips off a bit more of the story than the first teaser trailer did. This new one shows the main characters before the menacing fog rolls in and how they get trapped in the store with a group of other characters. [...]

Dimension sponsors ‘Heartland’ to promote 1408

Dimension Films is among the sponsors of tonight’s premiere episode of the TNT drama “Heartland,” starring Treat Williams, reports Variety.
The studio is using the sponsorship to promote its new flick 1408, starring Samuel L. Jackson and John Cusack. Some ads for the medical drama have been co-branded with 1408 and ads for the film will [...]

1408 poster

I like how this poster for 1408 has the confidence to not show big floating heads of its stars. Instead it just sets the appropriately creepy mood by showing a lone bed in a bland hotel room. The blood-red letting used for the “by Stephen King” credit at the top is a bit overt but [...]

DOA: Dead or Alive poster and trailer

Check out the newly released poster for DOA: Dead or Alive. The movie is a video game adaptation that’s coming to us from Dimension Films.

And check out the new trailer as well while you’re here.
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Joe Carnahan teases the Sin City 2 teaser

Seems director Robert Rodriguez has already put together a teaser trailer for Sin City 2 and Smokin’ Aces directory Joe Carnahan has seen it. Carnahan says the spot is amazing and is sure to appeal to all the straight guys in the audience.
Way to get the word of mouth started, guys.

Rob Zombie’s Halloween trailer

Dimension has released the first trailer for Rob Zombie’s “re-imagining” of Halloween. It’s not bad, with lots of homage being paid to the original. Honestly, it doesn’t matter what I say. A certain number of you are excited about this regardless of whether I like the trailer or not.
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1408 trailer

Wow. Just wow.

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