20th Century Fox : Movie Marketing Madness

Give a What Happens in Vegas toilet seat on Facebook

While on Facebook earlier I noticed that today’s featured gift was a toilet seat, something that was being brought to us from What Happens in Vegas.
The dismantled toilet seat, you’ll remember, is featured as part of the punchline to a gag from the movie’s trailer.
I’ve seen a number of movie-sponsored gifts you can give your [...]

What Happens in Vegas gets help from TruTV; Wants to help you remember what happened

TruTV, the rebranded CourtTV, will be airing a series of vignettes featuring Ashton Kutcher and Rob Corddry, with commentary from Cameron Diaz, as part of the promotional push for What Happens in Vegas.
What the channel is calling “Reel Movie” segments run about two minutes and are then followed by a 30-second spot for the movie. [...]

New The Happening trailer

This new trailer for The Happening, the latest movie from writer/director M. Night Shyamalan, definitely turns up the “creepy presence” factor for the movie, where other trailers have played up the “mysterious force” aspect more.
The new footage doesn’t really kick in until the last third of the spot. Prior to that we’re treated to more [...]

What Happens in Vegas gets the leaked video treatment

20th Century Fox has, according to AdAge, released a grainy, bootleg looking video of Cameron Diaz and Ashton Kutcher getting married.
The video, of course, is part of the marketing for their upcoming romantic comedy What Happens in Vegas. The late release of the video, the article suggests, is a sign that Fox is looking to [...]

Star Wars posters from Japan

StarWars.com is celebrating the announcement of a Star Wars Celebration event in Japan by highlighting some cool promotional posters for Star Wars that have appeared in that country.
The posters range from actual movie one sheets to promotional posters for Star Tours and other such events or specials. There’s even one featuring Darth Vader trying to [...]

New Deception poster

This new poster for the Hugh Jackman/Ewan McGregory/Michelle Williams psycho-drama Deception is not all that fired different from the earlier version that was released. The only real point of differentiation is that this one removes McGregor’s mouth from Williams’ neck. But that does change the tone of the poster - and subsequently the [...]

X-Files: I Want to Believe

20th Century Fox and franchise creator Chris Carter have finally gotten around to assigning a title to their X-Files movie sequel: I Want to Believe.
The phrase should be instantly recognizable to any fan of the series since it appeared on the UFO poster adorning the office wall of Special Agent Fox Mulder, played by David [...]

Ice Age: Dawn of the Dinosaurs trailer

This trailer for Ice Age: Dawn of the Dinosaurs starts off the same way trailers for previous entries have, with the little prehistoric rat character looking for an acorn, only to find one in a place that winds up leading to a lot of trouble.
This time pulling the acorn out of the ice causes him [...]

Space Chimps trailer and official website

20th Century Fox has launched the official website for what appears to be a nice little animated feature Space Chimps. The story isn’t so much worth going into (something about the grandson of the original space monkey and a mission too dangerous for people to go on), but the trailer that’s on the site makes [...]

X-Files 2 teaser poster

I hesitated to pass on this first teaser poster for the still-untitled X-Files movie last week since I had a sneaking suspicion it was a fan-made creation. But now I see it matches up with the image that’s on the movie’s official site so I’m bringing it to you now.
I actually like the poster a [...]

X-Files trailer to hit with Iron Man

I haven’t linked, in accordance with my oft-stated policy on such matters, to the bootleg copies of the trailer for the new X-Files movie that’s been making the rounds.
I will gladly link, though, to this brief description of the trailer that comes after it was shown as part of a panel discussion with the movie’s [...]

New What Happens in Vegas trailer

While this new trailer for the romantic comedy What Happens in Vegas contains a few gracenotes that are new (Treat Williams’ shrug is the primary one, really) it’s largely nothing we didn’t see in the first spot for the movie.
If anything the biggest addition (aside from a brief scene of the actual wedding) to this [...]

Meet Dave trailer and poster

Apparently Eddie Murphy has been spending his free time looking for a project that can actually trump The Adventures of Pluto Nash on the Career Immolation Scale. That’s the only reason I can think of for him to make a movie like Meet Dave.
In the movie Murphy plays the leader of a group of aliens [...]

New Nim’s Island trailer

This new trailer for the fantasy adventure Nim’s Island presents what could generously be described as a completely different movie than the first one.
The initial trailer told the story of a reclusive writer, played by Jodie Foster, who gets a letter from a little girl played by Abagail Breslin who’s father, whom she lives with [...]

Deception trailer and poster

This trailer for the psycho-sexual drama Deception is pretty good and pretty weird. Ewan Macgregor plays a nebbishy office worker who is one day shown the secrets of living life to its fullest by a new arrival, played by Hugh Jackman. Things turn sour, though, and Macgregor finds he’s being setup for…something…by Jackman.
Things move along [...]

keep looking »

Widgets