Contact Information
I’d love to hear from you if you’re interested in talking about any of the following:
- Having me review your movie’s campaign: Please include all relevant materials. If it’s not already on my radar I probably don’t have a lot of free time to go hunting around for things.
- Having me review your movie: Especially if it’s one that I’ve reviewed the campaign for. I love when I’m able to review the movie itself after looking at the marketing to see how much they line up.
- Having me speak to your company or organization: I’ve been around the block a few times and can present case studies that I’ve actually worked on, not just the familiar ones that people without their own are always referring to.
- Hiring Voce Communications: We’re not going to drown you in talk of shiny objects and vague promises of “trust” or “engagement.” Instead you’ll get solid objectives and strategies that are supported by a great staff, including a world-class web design and development team.
You can reach me at chris.thilk-@-gmail.com for any of the above reasons.
About MMM
Movie Marketing Madness is the intersection of two passions of mine: Movies and marketing.
In 2004 I was searching for something to write for FilmThreat.com, having found that my Movies on the Brain column had more or less run its course. Specifically I was wondering what I could write about that wouldn’t cost me any money. It cost nothing to watch trailers and so MMM was born as a column at FT, with the blog being added to it when I realized I wasn’t covering everything I wanted to. Then I decided to exclusively publish here.
What I try to do is go beyond what other movie sites do when they alert their readers that a new trailer or whatever has been released. I think it’s more interesting to actually critique the material and try to figure out 1) What its marketing objectives are and 2) If it meets those goals. Sometimes I succeed. Sometimes I fail.
MMM is supposed to be the intersection of Hollywood and the audience since that’s where a movie’s marketing effort lives. Because my career has been focused around online marketing for the last few years there’s a heavy focus there but certainly not, I don’t think, to the exclusion of anything else.
More than that, though, MMM is supposed to be a discussion point that does some forward thinking, provides what I hope is insightful commentary and above all is fun to read.
My experiences here have led to a bunch of interesting opportunities, including contributing bylined pieces to publications like Brandweek and iMediaConnection covering movie marketing. You can read those as well as find links to other places I’ve opined online in the named categories under “MMM Stuff.”
MMM represents my personal opinions and not those of my employer, Voce Communications, or any of its clients or staff. Everything is mine and I take full responsibility for it.
About Chris
Previous work experience includes 7+ years at Bacon’s Information (now Cision USA) as a New Media Specialist in the monitoring division and 2+ years at the public relations firm MWW Group on the firm’s DialogueMedia social media practice. In that role he contributed to the OpentheDialogue.com blog and worked on social media campaigns for many of the firm’s clients, including Nikon, Samsung, The Motley Fool and others. After that he served as Director of Marketing at Spout.com, a movie news and discussion site, where he oversaw SEO, public releations and social media marketing efforts.
