Movie marketing news, reviews and opinion by Chris Thilk.
Thursday September 2nd 2010

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Movie Marketing Madness by Chris Thilk is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License.
Based on a work at MMM.

September’s top online entertainment advertisers

Viacom comes in at the top of Nielsen Online’s list of September’s top entertainment industry advertisers online, followed by Disney, Sony, Time Warner and News Corp. Summit Entertainment, the first pure-play movie studio, comes in at #7, no doubt lifted by rising spending for Twilight: New Moon. The only other studio there is Overture, which likely upped its spending of late in advance of Pandorum.

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