Finding an Audience: Distribution Notes for 12/15/08
One guy is trying to give some independent films, the kind that don’t make it to theaters or even festivals, some needed exposure by offering them as collections available at retailers like Nordstroms. It’s a great idea that takes the Starbucks model of making entertainment content availabe at point-of-purchase locations and applies it to artists who actually need distribution and not, for instance, Paul McCartney.
Ian at the Wikinomics blog talks about the frustrations of encountering business-relationship-shaped roadblocks in his attempts to simply enjoy a movie where and when he would like to. All the points he brings up are completely valid.
Scott Kirsner is likewise stumped by the push-back by some studios to Redbox. The problems they have seem to have to do with the fact that Redbox doesn’t provide as much of a monetary cut as outlets like Blockbuster, despite the fact that it gets movies seen by more people.
Popular set-top box service Vudu is looking to tap into the online video audience by enabling access to the wealth of free online video for its customers. That ranges from movies to news broadcasts and more.
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- Finding an Audience: Distribution Notes for 6/12/09 Theatrical
- Finding an Audience: Distribution Notes for 4/24/09 Home Video
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Thanks for noticing our work at Vudu. 120 channels of online content from shorts to HD television from NASA now available right on the TV in your living room! Check it out today.
http://www.vudu.com