Young adults turn to MySpace for movie information

According to new research from Nielsen NRG, 29 percent of those between 15 and 24 years of age turn to MySpace for information about new release movies. Yahoo came in tied for second with Google at 23 percent while AOL lagged at 14 percent.

46 percent of those in the 15 to 24 age range who viewed movie information online did so on MySpace.

The study comes as I’ve noticed an emphasis shifting from MySpace to Facebook by studios looking to connect with social networkers. But any questions I might have as a result of that are answered when you look at the types of movies the survey looked into. They’re all big-budget special effects features that benefit from the multimedia presentation MySpace offers. Either that or they’re flashy, teen-centric movies that, again, are going to have a lot of the same personality traits as the typical MySpace user.

Still an interested set of statistics, but it’s important to look at how the results were arrived at.