Movie marketing news, reviews and opinion by Chris Thilk.
Thursday September 9th 2010

Hire These People For Your Social Media Needs

SiteMeter

Creative Commons

Creative Commons License
Movie Marketing Madness by Chris Thilk is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License.
Based on a work at MMM.

Archive for August, 2008

Telluride kicking off with a new batch of hard-to-market films

Late yesterday afternoon the Telluride Film Festival announced its slate of movies. The SpoutBlog team is going to be on the ground there and you can follow all their reviews, interviews and other coverage here. As usual, these movies are ones that will likely be critically acclaimed but hard to market to a mainstream audience. Jeff Wells [...]

Picking up the Spare: WALL-E, Dark Knight and Tropic Thunder

Picking up the Spare: WALL-E, Dark Knight and Tropic Thunder

WALL-E WALL-E has been co-opted by Greenpeace for use in a new campaign that's meant to highlight the tremendous waste of natural resources that goes on in the production of tissues and other similar products. It's not an actual tie-in, but the character that's part of the campaign is unmistakeably inspired by Pixar's environmentally conscious [...]

For your Immediate trailer music needs

For your Immediate trailer music needs

Variety has a profile up of Immediate Music, a firm that provides scores to movie studios specifically for use in trailers and other promotional material. Since the movie's final score is largely unfinished when a trailer is produced, it's either this sort of option or the use of existing music that it's hoped the audience won't recognize from [...]

Breathing new life into microsites

Breathing new life into microsites

The reality of the matter is that all movie sites, despite the conventional wisdom that they're full-throated web presences, are in essence micro-sites. By the traditional definition of the term, micro-sites are ones that exist for a finite length of time and which are meant to support a specific product as opposed to being open-ended and in [...]

Finding the Audience: Distribution Notes for 8/27/08

Finding the Audience: Distribution Notes for 8/27/08

iArthouse.com has launched, allowing you to download independent and foreign films and legally burn them to DVD. Which makes the fact that Vongo and ClickStar, both movie download services of yore, have both shuttered kind of funny if you look at it from the right perspective. MGM is partnering with Comcast on a Comcastic video-on-demand service [...]

 Page 1 of 7  1  2  3  4  5 » ...  Last »