Movie marketing news, reviews and opinion by Chris Thilk.
Thursday September 2nd 2010

Hire These People For Your Social Media Needs

SiteMeter

Creative Commons

Creative Commons License
Movie Marketing Madness by Chris Thilk is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License.
Based on a work at MMM.

Igor trailer

I was a bit hard on the Weinstein Co. when the poster for Igor, their computer-animated kids flick was released. I basically surmised the movie wouldn’t get the support it needed to become a hit and so why were they even bothering.

But I like this trailer for the movie quite a bit. The movie is about Igor. Or, more specifically, an Igor. See this society of scientists comes comes complete with a lower caste of Igors that exist as laboratory assistants and switch-pullers. But this Igor wants to be an inventor himself, setting up what amounts to a class struggle.



Like I said I like it more than I was expecting to. But that doesn’t mean I wasn’t thinking of Young Frankenstein the entire time. If the filmmakers were able to work in a Marty Feldman look-alike character or even just include a line about how the “rates have gone up” from previous generations my estimation of the movie would go up even higher.

Print

No related posts.

Related posts brought to you by Yet Another Related Posts Plugin.