Movie marketing news, reviews and opinion by Chris Thilk.
Thursday September 2nd 2010

Hire These People For Your Social Media Needs

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Movie Marketing Madness by Chris Thilk is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License.
Based on a work at MMM.

Comparative analysis of recent social network movie campaigns

myspacefacebook.JPGTom H. C. Anderson has an interesting analysis up on his site of the social network strategies employed for four recent film campaigns. Anderson looks at the MySpace and Facebook executions for 21, Run Fatboy Run, Superhero Movie and Stop-Loss and sees how they all stack up in terms of usability and adoption, including how they’re connecting with their target audiences. It’s good stuff and instead of summarizing it I’ll encourage you to go over and read his whole post.

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