Marty gets in the way of a phone call
Posted on February 12, 2008
Filed Under In-Theater |
I’m writing about this Martin Scorsese PSA that was produced by AT&T and run in theaters as part of National CineMedia’s “First Look” block because, quite frankly, I think it’s funny. Read the press release here and you can also view the spot here.
[youtube]http://www.youtube.com/watch?v=c_LOsUzekZ4[/youtube]
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Movie Marketing Madness lives at the intersection of entertainment itself and the industry that tries to sell it to the public. Not only is there news on the latest movie marketing materials being released, but analysis on how it achieves its goals of appealing to its target audience. MMM is a place to freely exchange ideas and try to participate in the evolving discussion on marketing best practices, especially when it comes to online efforts.
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