Project: Direct winner announced
One of the things I forgot to include in my review of the Juno marketing campaign yesterday was that Fox Searchlight partnered with YouTube for a contest called Project: Direct. Luckily Steve Bryant lends a hand and points out that the contest, which Juno director Jason Reitman judged, has a winner.
Andria Falcao has won with her film Ties (embedded below) and will win a trip to a yet-to-be-announced film festival and a few other prizes, including some face time with Fox Searchlight execs.
[youtube]http://www.youtube.com/watch?v=gl74J-aAnfg[/youtube]
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