Movie marketing news, reviews and opinion by Chris Thilk.
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Movie Marketing Madness by Chris Thilk is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License.
Based on a work at MMM.

Archive for October, 2007

Fears of the Dark trailer

According to Newsarama, Fears of the Dark is a horror anthology film, with components contributed by a number of comics artists. The movie does not seem to be getting a North American release just yet, but I think we can agree this is one of the more interesting trailers of late.

Quick Takes: 10/31/07

Quick Takes: 10/31/07

Lionsgate has signed a deal with USA Network and the Sci-Fi Channel that will have movies like Saw II, 3:10 to Yuma and Good Luck Chuck making the television debuts on the networks. The deal also includes a number of other movies. Disney has launched "The Disney Garden" as an over-arching product line for its healthy snacks for kinds that will [...]

Quick Takes: 10/31/07 – Home Video News Edition

Quick Takes: 10/31/07 – Home Video News Edition

A whole slew of news has hit the Hollywood trades in the last couple of days regarding home video in general and occasionally the fight for next-generation dominance in particular. DVD sales slowed in the third quarter, a dip some are attributing to a lack of high-profile titles. While movies like 300 and Knocked Up bowed on disc in Q3 many [...]

“Movies for no one”

This New York Times story is fascinating. Writer Michael Cieply is logging another entry in the "WTF happened to this fall's movies" genre, but is approaching it in a much more interesting way than some of the other entries. The problem, and the premise of the piece, is that the dramas that have underperformed this fall have done so because [...]

Studios among those buying Super Bowl spots early

Studios among those buying Super Bowl spots early

It's not really all that surprising that movie studios are among those who, according to AdAge, have contributed to the fact that Fox has already sold 90 percent of its Super Bowl ad inventory. After all - 2008 is going to see some high-tier releases. Indiana Jones 4, the revamped Incredible Hulk, Wall-E, The Dark Knight, Iron Man...the list goes [...]

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