Movie marketing news, reviews and opinion by Chris Thilk.
Thursday September 2nd 2010

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Movie Marketing Madness by Chris Thilk is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License.
Based on a work at MMM.

Transformers IMAX poster

Alex has the poster for the IMAX release of Transformers. It’s not bad but there’s nothing compellingly new about it or anything. It’s just Optimus Prime. There’s not anything wrong with it, but the way Prime is all shiny and such just strikes me as odd for some reason. I actually kind of think it’s too strong an image and is a bit overpowering. That’s the closest way I can think of to explain what is bugging me about this poster.

transformers-imax-big.jpg

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