Movie marketing news, reviews and opinion by Chris Thilk.
Thursday September 2nd 2010

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Movie Marketing Madness by Chris Thilk is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License.
Based on a work at MMM.

Southland Tales poster

I’m going to respectfully disagree with /Film on this new poster for Richard Kelly’s oft-delayed ensemble film Southland Tales. I’m on record fairly often as not liking the multi-strip design employed on way too many movie posters but this one works. That’s because it does more than just use the format as a way to throw as many floating heads up as possible. It gives us a peak at the world of the film with the background images, as well as the looks on the character’s faces, which go beyond “somber,” which is the emotion most often employed with these sorts of one-sheets.

I also really love the fact that there’s a poster within the poster here. It creates a nice sort of interruption of the image (as well as presenting what’s essentially an upside down/reversed American flag) that catches the eye and adds just a little more depth to the poster. It’s kind of fantastic. [via CINE]

southlandtalesposter.jpg

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