Movie marketing news, reviews and opinion by Chris Thilk.
Thursday September 2nd 2010

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Movie Marketing Madness by Chris Thilk is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License.
Based on a work at MMM.

Rambo IV trailer/preview/clip reel

OK, I’ll admit this, however grudgingly: The clip reel/trailer/preview for Rambo IV – actually titled John Rambo – that was released over the weekend is pretty cool. There’s actually a real reason given as to Rambo’s re-entry into the world of killing lots and lots of people. And by not toning down the violence in the preview the movie is probably getting a lot more people excited than it otherwise would have. It’s much better than it really should have been or had any right to be.

[youtube]foUQ2VP7q9Q[/youtube]

As an aside, I’ve been getting hits from people searching for “rambo 4 trailer” for a long time now, back when there was just a hint of a teaser coming before principal filming had even started. That exploded over the weekend despite the fact that I hadn’t yet written anything about this new trailer. Just thought it was interesting to show how Google does indeed work in mysterious sways.

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