Disney/Pixar launches “Big Cheese Tour” for Ratatouille

Disney and Pixar are launching a multi-city “Big Cheese Tour” to promote Ratatouille. The tour will recreate the kitchen from the movie, which will host cooking demonstrations. There will also be events for the kids like a cheese-wedge slide, video game demonstrations and sneak peeks at the movie and how it was created.

There’s also place for General Mills, one of the movie’s promotional partners, who will have samples of their Chocolate Chex cereal available for testing. There will also be a representative from Intel wandering around talking to people about the new Intel Core 2 Duo processor and taking pictures of attendees that will be superimposed against images from the movie.