Archive for June 14th, 2006
Superman Returns on Myspace
Warner Bros. has launched a MySpace page for Superman Returns. While much of the page is by the book when it comes to profiles, there is one interesting aspect to it. Users are able to upload pictures of themselves wearing Superman shirts or other incarnations of the "S" symbol. Kind of cool way to build a community. Technorati tags: movie [...]
Ratatouillet trailer links
I've got the trailer for Ratatouille here for you in a variety of formats. Enjoy. WINDOWS MEDIA 300K Windows Media (320 x 136) http://www.totaleclips.com/Player/Bounce.aspx?eclipid=e27687&bitrateid=235&vendorid=600 100K Windows Media (240 x 104) [...]
Loverboy trailer
This trailer for the Kevin Bacon-directed Loverboy is deeply disturbing. Kyra Sedgwick (Bacon's real life wife) plays a woman who sees having a child as her one shot at a real emotional relationship. The problem is that once she has said child she can't let him go, not allowing him to be out of her sight, even for school. This kind of story never [...]
Wicker Man poster
Name me a horror movie that hasn't used a creepy kid as both the primary plot driver and the key to the marketing campaign. Please. In that same vein now comes the poster for The Wicker Man. All autmn colors and said creepy little girl. Technorati tags: movie marketing, sony pictures
Box office success credited to better campaigns
The main point of this Hollywood Reporter story is that movies are doing better this year thanks to a rash of high profile movies that have performed well. One of the causes of this resurgence of box office profits is improved marketing campaigns. What moviegoers have been responding to are some very good marketing and distribution campaigns. [...]
