Archive for April, 2006
LA Times newsboxes promote Mission: Impossible III
4,500 newspaper boxes for the Los Angeles Times will be equipped to play the Mission: Impossible III theme song as part of a deal to promote the new Tom Cruise movie. An additional 18,000 newsracks and stands will not have music but will have signage for the movie. "The 'singing' newsrack is a new and surprising way to use newspapersand leverage [...]
United 93 ads now on liberal blogs
Apparently there was a bit of a kerfluffle over the fact that the marketing team behind United 93 initially made a blog ad purchase on a conservative blog network. A representative from the liberal network counterpart contacted the team handling the movie's online strategy and a purchase on the liberal network was finally made. There's a [...]
Jackass 2 billboard
Passed on without commentary. Just take a moment and fill in the blanks for yourselves. I need to go throw up. Technorati tags: movie marketing, paramount pictures
Spider-Man 3 Venom photo
Here's why I don't think this graphic of Topher Grace as Venom is actually a promotional poster for Spider-Man 3: When a similar photo of Spidey in black made its way online Sony was quick to comment on it, labeling it a promotional image as opposed to a teaser poster. They haven't commented on this, though. Is it a cool piece of graphics work [...]
Odds & Ends: 4/28/06
I keep saying I'm not going to link to these and then I see something that's hilarious, like "C For Cookie" Craig brings us "Run, Tom Run." Alan pretty effectively disects the trailer for Lake House. You can listen to the full new Neil Young album "Living With War" online. Pay attention to the various blogs he has setup for this when you [...]
