Archive for March, 2006
Snakes on a Plane and consumer-generated content
The Church of the Customer blog has a very cool round-up of all the consumer-generated content that’s been created for Snakes on a Plane. It ranges from fan-made trailers to t-shirts and more. The folks from CotC are also guest-hosting with Joe Jaffe on the latest episode of Across the Sound. The [...]
Success, budgets and reaching influencers
The other day I had the distinct pleasure of meeting for the first time Joseph Jaffe, marketing guru, blogger and book author. He was in Chicago and we were able chat a bit over breakfast and I have to say that as bright a guy in person as he is in print or on [...]
Ton of official websites
So many new official sites have gone up or been upgraded in the last day or so that it’s just easier to put them in one post.
Sony has put up the official website for R.V.. There’s some interesting stuff on there, including some unusually amusing games. There’s also a link to some sort [...]
Bryan Singer’s Video Journals now on YouTube
Warner Bros. has released episodes 1 through 27 of the Video Journals created by Superman Returns director Bryan Singer to YouTube. What a great way to bring these incredible videos to a new and engaged audience. They even provide the code for webmasters and bloggers to embed on their sites to point people [...]
Testing RSS…again
Please let what I just did fix the RSS issues I’ve been having. Pleeeeeeeeeaaaaaaaaaaase…………….
The Ketchup Effect teaser and trailer
Check out the teaser trailer/promo footage for a Swedish film called The Ketchup Effect. It’s a bit disturbing to watch, but in that painfully funny way. The movie is about a young girl who goes to a party where she’s hit on by guys and has way too much to drink. That [...]
Southland Tales prequel comic preview
THE BEAT has a few preview pages of and more details on the comic book tie-in to Richard Kelly’s upcoming movie Southland Tales. The series of three graphic novels will act as lead-ins to the movie and show the characters as they move toward the events of the film. Kelly himself is writing [...]
New releases get tie-in partnerships
What would modern movie making be without corporate partners? A few stories made me wonder just how close those ties are.
Shipping company DHL is touting its role as the official shipping and logistics partner for the production of Mission: Impossible III. I suppose it’s good news for DHL that they got such a [...]
Thank You For Smoking book/movie trailer
This is pretty cool. It’s called VidLit and this video uses footage from the movie Thank You For Smoking to sell the source book by Christopher Buckley. Passages are pulled from the book as you see the corresponding scene from the movie. It effectively markets both properties by making them interchangable in the minds of [...]
Testing RSS
Can someone tell me if this came through the existing RSS feed alright?
Thanks,
–Chris
Snakes on a Plane logo
This is so cool it’s not even funny. New Line has released a logo for Snakes on a Plane. Enjoy.
Technorati tags:
movie marketing, new line
Clerks 2 on MySpace
Kevin Smith and the marketing team behind Clerks 2 have become the latest to jump on the MySpace bandwagon. They’ve created a profile page for the movie. You’ll also notice that all the people, both fictional and real, have pages associated with it such as Smith himself and Dante Hicks, main character in [...]
Stick It poster
Disney has released the poster for Stick It, the teen-oriented drama starring Jeff Bridges as a gymnastics coach who has to bring a young girl under control and steer her away from her wild ways. Notice, though, how Bridges is not anywhere on the one-sheet. It’s all girl-power on this one as the [...]
Art School Confidential theatrical trailer links
I’ve got links (thanks to Sony Classics) for the full-length trailer for Art School Confidential. You can read my thoughts on the teaser version here. This looks like a hilarious film full of great performances and the trailer really highlights those. It’s cut together for maximum wackiness potential which might undermine the [...]
Friends With Money poster and trailer links
Sony Classics sent me the poster for Friends With Money, the latest entry in the “group of female friends and relations who all are dealing with their own issues” genre. Frances McDormand, Joan Cusack, Catherine Keener and Jennifer Aniston star and based on that cast list this movie should be great and I’m definitely not [...]




