Movie marketing news, reviews and opinion by Chris Thilk.
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Movie Marketing Madness by Chris Thilk is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License.
Based on a work at MMM.

Archive for July, 2004

Movie Marketing Madness: The Village

Movie Marketing Madness: The Village

Alfred Hitchcock movies are still scary. When the birds attack Tippi Hedrin we all start to feel phantom scratches and pecks on our scalps. We empathize with Cary Grant as he tries to convince the people manipulating him that he’s not Kaplan. Even with all the moviesthat have come since then, they still pack a visceral punch that can’t be [...]

Bestowing titles

So the title for the sixth and final Star Wars film has been officially announced.  I can now put together the following list: Star Wars: Episode I - The Phantom Menace Star Wars: Episode II - Attack of the Clones Star Wars: Episode III - Revenge of the Sith Star Wars: Episode IV - A New Hope Star Wars: Episode V - The Empire Strikes [...]

Movie Marketing Madness: Catwoman

Movie Marketing Madness: Catwoman

DC Comics has been struggling lately with bringing their comic book characters to life on the big screen. It’s an ironic position since the publisher is owned by Time-Warner and therefore, theoretically, has a direct pipeline to the movie going public. It also comes at a time when its chief rival, Marvel, has been hitting nothing but triples and [...]

Movie Marketing Madness: I, Robot

Movie Marketing Madness: I, Robot

In "I, Robot", Will Smith plays Rick Deckard, a blade runner assigned to eliminate five replicants… wait. That may be a different movie. Let me try that again. In "I, Robot", Will Smith plays Del Spooner, a robot-phobic detective assigned to investigate how a robot may have violated the three laws inherent in its programming and murdered a [...]